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A Bar Ranch

A Bar Ranch is a family-owned ranch in Claremore, Oklahoma, with a long-standing reputation for raising quality cattle and ranch horses. This project focused on redesigning the website to better showcase the ranch's operations while creating a more intuitive experience for visitors. The previous website lacked the flexibility to manage custom events and horse listings, so a key part of the redesign involved expanding the site's content, improving its organization, and building a custom content management system that made updating horses, events, and ranch information simple.

Role

Role

Wireframing

UX/UI Design

Web Design

Development

Information Architecture

Content Strategy

My Process

I follow an agile process focused on creating user-centered digital experiences that balance usability, visual design, and business goals.

1.

Discovery & Planning

Define project goals, understand user needs, and establish a strategic direction.

2.

Content Strategy & Wireframing

Organize content, create wireframes, and build an SEO-focused foundation with AI-assisted content planning.

3.

UI Design

Design a responsive homepage mockup that establishes the website's visual direction.

4.

Development

Build the website in WordPress, optimize for responsive performance, and prepare for launch.

Final Deliverables

This project included content strategy, wireframes, homepage UI design, responsive WordPress development, custom content management, and SEO-friendly page structure. The finished website delivers a more organized experience while giving the client an easy way to manage horse listings, events, and other dynamic content.

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Interested in Working Together?

I'm currently open to new opportunities in web design, UX/UI design, and digital experiences.